Blog Articles

Project Highlight: Sianna Sherman Teacher Training

Project Highlight: Sianna Sherman Teacher Training

Industry: Yoga Teacher Training Company: Sianna Sherman Type of Work: Landing Page Design Sianna Sherman is a yoga teacher with an international following and a passion for teaching people to connect with their inner selves. She offers a wide variety of yoga education both in person and online. The Challenge Sianna needed to refresh her […] Read More

4 Things Your Competitors Can Teach You About Good Marketing

4 Things Your Competitors Can Teach You About Good Marketing

Marketing 101 states that we should differentiate ourselves from the competition, but what if the opposition holds the keys to your company’s success?  What could you possibly learn from your competitors? Each industry has a unique approach when it comes to digital marketing, and by looking at what your competitors are doing can provide great […] Read More

Project Highlight: Marla Diann presents Illuminate

Project Highlight: Marla Diann presents Illuminate

Industry: Coaching Company: Marla Diann Type of Work: Landing Page Design Marla Diann helps creative entrepreneurs realize their dream and manage their money through workshops and one-on-one coaching sessions. The Challenge Every single workshop that Marla hosts offers an incredible value to her students, so she needed to convey that value as simply as possible […] Read More

4 Common Website Design Mistakes & How To Avoid Them

4 Common Website Design Mistakes & How To Avoid Them

Does your website deliver on the goals you had when you first developed it? Many small business owners decide to create their own websites in order to have more control over the creative process, simply to be disappointed by mediocre results. Perhaps you envisaged millions of visitors, only to see a trickle. Maybe visitors click […] Read More

How To Optimize Your Brand Images For Maximum Impact

How To Optimize Your Brand Images For Maximum Impact

How To Optimize Your Brand Images For Maximum Impact People are visual creatures, so it’s imperative that we use original branded images in our blog posts. In addition to making your post look nice, it also: improves readability by breaking up chunks of texts, thus keeping your readers more engaged. makes your posts more shareable […] Read More

Project Highlight: Lady Veterans Connect

Project Highlight: Lady Veterans Connect

Industry: 501(c)(3) Non-Profit Company: Lady Veterans Connect Type of Work: Web Design Lady Veterans Connect is a non-profit organization that works to help lady military veterans stay on their feet and in their homes, versus landing on the streets. The organization began as two separate brands working within the same industry, but the founders soon […] Read More

Top 18 Free Marketing Opportunities for Small Business Owners

Top 18 Free Marketing Opportunities for Small Business Owners

Who doesn’t like free marketing? As a small business owner with a limited budget, it is crucial to managing your overheads. With that in mind, here are some of the best free (or inexpensive) small business marketing ideas. 1. Networking:  LinkedIn is the largest business social network, which makes it perfect for generating new connections. […] Read More

Why Global Navigation is a Bad Idea if You Want to Convert

Why Global Navigation is a Bad Idea if You Want to Convert

Global Navigation Is the #1 Landing Page Conversion Killer. Here’s Why… Increasing conversions is any webmaster’s aim since the more visitors you convert into customers, the more successful your website and your business will be. Each marketing and sales team creates its own definition of lead, be it someone who subscribes to your newsletter, or […] Read More

The Importance of Flat Design in Your New Website

The Importance of Flat Design in Your New Website

Why Flat Design Will Improve Conversions on Your Website or Mobile App Flat design is reaching maturity in the design world, but why is it so important to your business? According to Forbes, it is our increasing familiarity with digital interfaces that is inspiring major corporations such as Microsoft, Google, and Apple to move to […] Read More

4 Ways to Make Sure That Your Content Rocks

4 Ways to Make Sure That Your Content Rocks

“Ugh. What am I supposed to post?  I don’t know what to write.  I don’t have any ideas.  I’ll just surf the Internet for ten more minutes while I brainstorm ideas…” Do you ever feel like that? Whether you’re just starting out or are a well-established blogger, it’s challenging at any level to maintain consistent […] Read More

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