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Do You Get Emotional?

When you discuss your product or service with a potential client do you share with them all the statistics and technical details or do you tell them how what you’re offering will change their lives? When making a sale do you go with logic or emotion? I get emotional....

Do You Have a Clear Marketing Message for Your Business?

When someone asks you, “What do you do?” how do you answer? Do you fumble your words not knowing what to say? Do you give a long, complicated answer covering every aspect of every product or service you offer? If so, it’s time to bring some clarity to your marketing...